HONOLULU, Hawaii – Total expenditures by visitors who came to Hawaii in August 2012 rose 14.6 percent (or +$151.4 million) compared to the previous year to $1.19 billion1, according to preliminary statistics released today by the Hawaii Tourism Authority. Higher daily spending and an 11 percent growth in total arrivals (to 725,642 visitors) contributed to this increase.
Among Hawaii’s top visitor markets, arrivals by air from U.S. West grew 7.6 percent from August 2011 to 307,192 visitors, the tenth consecutive month of growth. Total U.S. West visitor expenditures increased 13.6 percent to $423 million. Arrivals from U.S. East in August 2012 rose 9.6 percent compared to last August at 143,785 visitors. Increased daily spending also boosted U.S. East total visitor expenditures (+19%) to $277.1 million.
Japanese arrivals rose 12.8 percent to 155,318 visitors in August 2012, but remained lower than the August 1996 record of 205,025 visitors. A drop in daily spending (-4.0%) resulted in a moderate; 5.6 percent, increase in total expenditures to $248 million.
Canadian arrivals totaled 27,282 visitors, slightly lower (-0.6%) compared to August 2011, while total visitor expenditures declined 1.4 percent to $45.3 million. All Other2 markets showed strong growth in total visitor expenditures (+29.2% to $194.4 million) and arrivals (+28.8% at 90,182 visitors) compared to August 2011.
Visitor arrivals by cruise ships rose 3.8 percent (to 1,883 visitors) over August 2011.
For the first eight months of 2012, total visitor expenditures rose 20 percent to $9.59 billion, with increases from U.S. West (+10.3% to $3.1 billion), U.S. East (+10.9% to $2.4 billion), Japan (+23.4% to $1.7 billion), Canada (+10.7% to $682.1 million) and All Others (+62.9% to $1.8 billion).
Total arrivals grew 10 percent to 5,378,263 visitors, with arrivals from All Other markets climbing 28.2 percent. Total visitor expenditures on each of the four major Hawaiian Islands increased by double-digits compared to year-to-date 2011.
1 Total visitor expenditure statistics presented in this press release are not adjusted for inflation (nominal dollars).
2 Visitors from All Other Markets include: Other Asia, mainly Korea and China; Australia, New Zealand, Europe and Latin America. Due to relatively small sample sizes, arrival statistics are only reported on a quarterly basis.